Nothing CEO Carl Pei launched the brand new, reasonably priced CMF by Nothing sub-brand in early August, and shortly after that it registered an upcoming smartwatch and a pair of true wi-fi earbuds in India. Then, late final month, an enormous leak revealed the primary three merchandise that can be launched below this new title.
That leak additionally had a rumored announcement date for the smartwatch, earbuds, and charger trio: September 26. And right this moment, Nothing itself confirmed this, no less than for the Indian market. The phrase comes straight from Manu Sharma, Nothing India’s Vice President and Basic Supervisor. So it is as official as it might probably get.
Mark your calendar, CMF by Nothing launch on 26 Sep. pic.twitter.com/3bg3TFsZkU
— Manu Sharma (@buildingnothing) September 14, 2023
Sharma hasn’t (but) teased any units, however the CMF by Nothing tagline is seen in his submit on X: “Fantastic by design”. Clearly then, design will play an integral function within the CMF lineup, alongside affordability after all. And from what we have seen within the aforementioned leak, the primary merchandise popping out will certainly flip heads due to their daring coloration selections primarily.
What stays to be seen is whether or not the September 26 launch is for the Indian market solely, as that is the one place the place we have seen the equipment already licensed up to now, or if it will likely be international in scope. Come to consider it, that is an incredible query for the CMF by Nothing sub-brand in its entirety – we do not but know what to anticipate, distribution-wise, however we assume all can be made clear on September 26, so keep tuned.
